environmental behavior change

 

Why Earth Day Every Day?

The science is now clear that drastic cuts in carbon emissions, as much as 80% by the year 2050, must be made. While Americans are very concerned about the climate crisis, they are often unsure how to make effective personal decisions to benefit the environment. Using recent social, environmental, and psychological research, Earth Day Resolutions helps bridge the gap between concern and action.

“…From here on in, every day has to be Earth Day.”— U.S. Secretary of Energy Steven Chu

About Us

Zach Fried, Earth Day Resolutions' Executive Director, is a consultant and founder of Moosewood Consulting, LLC, offering organizations sustainability consulting and environmental communications strategy. He received his Master’s Degree in Resource Policy and Behavior from the University of Michigan, concentrating on the psychology of environmental behavior. He received his Bachelor’s Degree is in Environmental Studies from Oberlin College in 1999. Zach also consults on technical issues and has experience in marketing, advertising, and small business management.

Janet Paskin, Treasurer, is a staff writer at SmartMoney Magazine, where she writes about finance and investing. She has also worked at Money Magazine, Newsday, and the Philadelphia Inquirer. She is a graduate of Oberlin College and the Graduate School of Journalism at Columbia University.

Morgan Crutcher, Secretary, is finishing her Master’s Degree in Natural Resource Policy from the University of Michigan. Her Bachelor’s Degree in Environmental Studies is from Loyola University of New Orleans. Morgan has experience in GIS, administration, legal research, public policy, field interviewing, and environmental fieldwork.