environmental behavior change

 

Our Mission

To promote and support personal and community-based green behavior commitments through an interactive website. By combining social networking with environmental psychology research, we can create a comprehensive platform that makes “going green” personally relevant, effective, and enjoyable for people of all ages.

Visit the illustrated guide to How It Works or download the Program Overview for details.

Donation and Sponsorship

Your donation is vital in preparing this project for Earth Day and beyond. Donations are tax-deductible and processed by Network for Good. Donate securely online…

Click here for Corporate Sponsorship information.

Stay in touch! We will not share your email address.

Goals

  1. To offer and support personal commitments to environmentally responsible behaviors
  2. To provide methods for habituating sustainability goals successfully and effectively
  3. To draw on environmental psychology research as well as marketing and communications
    strategies to engage new audiences in promoting sustainability behavior
  4. To tailor the process on personal and social levels so that participants feel ownership
    of their commitments instead of behaving out of guilt or obligation
  5. To pave the way for future efforts in meeting the very significant carbon emissions cuts
    necessary to limit global warming

Getting Started

While we work on raising the needed funds to design and develop the interactive website, please visit Planet Green's tips for creating your own resolutions this Earth Day (and every day).

 

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